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Ternio (TERN) ICO Review – ICO Token News

What is Ternio?

Ternio means “A Serious of Tree” which represents all three aspects of the digital advertising ecosystem: User, Publisher, Advertiser. Taking these three aspects of digital advertising into account, the blockchain powered utility token not just revolutionizes the ad world but also improves the transaction efficiency among all parties engaged in digital advertising.

It allows for a decentralized and verifiable asset that helps in strengthening advertisers to verify spending through each intermediary and facilitates publishers with the guarantee and assurance of getting paid on delivery.

Thus, by providing advertisers with what they pay for and not letting advertisers wait for months to collect, Ternio stands in the forefront of a new digital advertising revolution.

Problems faced by the digital advertising industry today

  • Lengthy payment models
  • Lack of transparency
  • Domain fraud
  • Bot traffic

Ternio (TERN) benefits and features

Ternio stand apart from other conventional advertising platforms with the following features:

  1. It solves the blockchain scalability issue existing in the digital advertising ecosystem. This issue was previously a major hurdle in preventing broader adoption.
  2. It is the first to guarantee Net0 payments for all parts of the ad supply chain as a standard.
  3. It is the first to offer a blockchain solution for all programmatic digital ad protocols.
  4. It uses Ternio blockchain technology (similar to other token such as REMME, Luckbox, BunnyToken, ODEM, Requitix) to control scalability issues within the programmatic advertising industry.
  5. It plans to promote early adoption with advertisers, ad agencies, finance and ad technology companies.
  6. It comes built-in with multiple fraud prevention mechanism

Benefits for publishers

  • Advertisers and publishers can connect with each other via the Ternio Advertising Exchange.
  • They can complete instant payments on impression delivery.
  • They do not need to pay banking fees to collect payment.
  • They get guaranteed payments for each transaction.

Benefits for Advertisers

  • It uses smart contracts in Lexicon through the ad supply chain to ascertain that campaign requirements are met.
  • It eliminates discrepancies exploiting a decentralized, transparent, immutable, and trusted data platform.
  • It makes available, easy-to-access audit reporting.
  • It eliminates domain fraud.
  • It prevents user fraud.

Ternio_Team

Ternio token functions

Abbreviated as TERN, the TERN holders can use it as a primary method of exchange on the platform.

  • Publishers and all other companies in the ad supply chain obtain TERN tokens through transactions of selling their traffic to advertisers by exchanging the value of TERN.
  • Recipients can make use of the ICO token to cash out in exchange for tangible currency.
  • Advertisers can use it to transact with publishers directly through the Termo Advertising Exchange or any other platform that uses this token for transactions.
  • You can hold TERN tokens in your wallet and treat them like any digital currency.

TERN sale

Unlike other available ICOs as SavedroidScrinium, SkyChain, Lendo, ABYSS, and many more, the Ternio token sale slates to commence on April 2, 2018, and will end only when:

  • The predefined hard cap goal of USD25,000,000 is reached.
  • The designated sale will close on May 31, 2018.
  • Public sale opens on June 1st until June 15th.
  • There will be a whitelist for a maximum of 20.000 people.
  • Only accredited investors from the USA are allowed, so no non-accredited USA investors.

Ternio has decided to sell its token at a fixed price of USD0.10. Out of the total supply of TERN tokens:

  • 49% held for the public crowd sale.
  • 5% for founding developers.
  • 15% for Ternio reserve.
  • 30% for founding team.
  • 1% for advisors.

Use of funds raised through token sale

Ternio will use the acquired funds in the following ways:

  • 19% for operational.
  • 33% for marketing.
  • 24% for staffing.
  • 14% for R&D.
  • 10% for legal.

What is the Ternio Block Card?

Expected to be launched in October 2018, the Ternio Block Card is crafted and created to make transactions of payments to publishers easy and hassle-free. It is in fact a physical VISA/MasterCard card and allows for hassle-free and instant transactions.

The Block card, instead of transferring funds to a publisher’s digital wallet, bank account, PayPal, or other mechanism, will enable them to have direct access to funds they earned the previous day and make them easy to know how to invest in ICOs.

Final remarks

Everything looks fine, but Ternio must be aware that there are several other companies revolving around the concept of advertising with blockchain solutions. Though it does claim to bring something different for its users, time will decide.

Team

  • DANIEL GOULDMAN
    DANIEL GOULDMAN
    DANIEL GOULDMAN
  • IAN KANE
    IAN KANE
    IAN KANE
  • BRYANT MARONEY
    BRYANT MARONEY
    BRYANT MARONEY
  • MARY KEANE-DAWSON
    MARY KEANE-DAWSON
    MARY KEANE-DAWSON
    (CEO OF TRUTH AGENCY)
  • PATRIK SUNDBERG
    PATRIK SUNDBERG
    PATRIK SUNDBERG
    (FORMER VP GOLDMAN SACHS)
  • JORY DES JARDINS
    JORY DES JARDINS
    JORY DES JARDINS
    (FOUNDER OF BLOGHER)
  • ANTTI PASILA
    ANTTI PASILA
    ANTTI PASILA
    (CEO OF KIOSKED)
  • DENISE LAUSSADE
    DENISE LAUSSADE
    DENISE LAUSSADE
    (DIRECTOR OF
    TREASURY OPERATIONS)
  • DIDIER MARTIN
    DIDIER MARTIN
    DIDIER MARTIN
    (HEAD ARCHITECT AT INTERBLOCKCHAIN)
  • JARED POLITES
    JARED POLITES
    JARED POLITES
    (HEAD OF MARKETING AT
    CRYPTO MEDIA GROUP)

Milestones

  • 1
    01.2018
    Announcement
    Pre sale begins
  • 2
    04.2018
    Public Token Sale
    Product Launch
  • 3
    07.2018
    3rd party cross-chain communication
    User verification system
  • 4
    11.2018
    Fiat Token Exchange
    Block card issued
  • 5
    01.2019
    Ternio Ad Exchange

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